Book Marketing Buzz

Book Marketing & Promotion Tips

Guest Post: How to Successfully Self-Publish a Kindle eBook by Evelyn Golston

Posted by admin on February 11, 2014

The Newbie Author's Guide

I would like to welcome Evelyn M. Golston to NAG. She is here to share some thought about self publishing your ebook on Amazon Kindle. Enjoy!

Self Publishing on Amazon

Even though they don’t look at themselves as writers, a lot of people dream about writing and publishing a book. And there’s no better time to do this. The difficulty of self-publishing is no longer impossible.  Publishing eBooks is now made simple by

Forget your first impression about Amazon. It’s a lot more than web-based shopping cart software or an online store. There’s lot of writers like Seth Godin and Guy Kawasaki have published solely on Amazon. Here are some of their good reasons:

  • Amazon is the largest paid internet search engine on the planet. People do not Google things with  their debit/credit cards out wanting to buy, just like they are doing with Amazon.
  • Amazon rules the book market.
  • Amazon’s system of…

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99 Top Forums/Blogs to Post Your Book FREE

Posted by admin on November 17, 2013

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Interview with Darlene Josaphe, author of Self-Help Stress Solutions Series

Posted by admin on April 23, 2013


Darlene-Josaphe-Picture-150x150ABOUT DARLENE JOSAPHE

Darlene Josaphe helps women manage stress successfully with resources that educate, combined with personal support. Her website, Natural Stress Relief Tips For Women, is an exclusive website for women that provides self-improvement articles, stress reduction resources, and transformational tools to women who want to improve their lives and achieve their life goals.

Natural stress relief tips for women is a site about turning your life from OK to extraordinary by reducing the stress, anxieties, and tensions that rob you of the peace of mind and happiness you deserve. If your life feels like a constant pressure cooker, you’re not alone. Women today are under a lot of pressure.

Knowledge is power, and our self-help ebooks for women will empower you to cope with the stresses in your life and achieve your life goals, whether it is happiness, good health, loving relationships, financial freedom, fulfillment … or all of the above.

To see all that Darlene offers, including a chance to learn more about natural stress relief techniques and tips you can use right now and high-performance strategies that you can use immediately to improve your life, simply take our FREE Stress-busting eCourse and learn how to turn your stress into success!

To find out more, please visit her at

To find out more about the series, go to Amazon here:


Thank you for your time in answering our questions  Let’s begin by having you explain to us why you decided to write a book?

I have been writing for about 3 years, but more seriously for the last 2 years.  The desire to help other women, just like me is the main reason I started writing. I used to be a stressed-out high-achiever who was often overworked, over-scheduled and overwhelmed. But I learned how to slow down and start enjoying life again.  I would love to help other women do the same.  There really are natural ways to beat stress, regain balance, and find joy & inner peace.


Is this your first book?

No.  I currently have ten (10) books written and published in the Self-Help Stress Solutions Book Series.

Aromatherapy was the first book in the series because that is one of my favorite methods for stress relief.  Other books in the series include Nutrition For Stress Relief, Gardening For Stress Relief, Time Management For Stress Relief and others.  You can find out more about the complete book series on my Amazon author page link.  (


Can you tell us a little about your publishing journey?

I am self-published using the Amazon Kindle Publisher Program.  It’s quite easy and straight forward, and there are even courses that teach you how to self-publish using the Amazon Kindle Publisher Program.

Women are online in LARGE numbers, and women shop on Amazon in droves.  So the kindle is a “natural fit” to reach women around the globe with my self-help books and stress management information.

Kindle books are easily available online.  You don’t even need to own a kindle to be able to download and read books in kindle format. All you really need is an Amazon account and you can purchase, download, and read the self-help books in a matter of minutes. You can even log-in to your Amazon account and purchase the books to give as gifts to someone who may need some stress relief.  All you need is the recipient’s email address and Amazon will do the rest!

What lessons do you feel you learned about the publishing industry?

I have learned that the bulk of the work is not in writing and publishing the book, but in promoting it. I had to learn a lot of new skills that can help me reach women online more effectively through facebook, twitter, youtube, my blog and my website.  Women are online in large numbers in search of information and solutions to problems they face every day.  That’s why I decided to take a course in publishing for Kindle this year, to publish and promote my Self-Help Stress Solution Book Series and market the books effectively using social media.  You can find me on the web and find out how to buy the books by visiting my Amazon Author page ( ) or my blog ( )


If you had the chance to change something regarding how you got published, what would you change? 

The Amazon Publisher Program for Kindle is very straight forward, so the only thing I would change regarding how I got published is that I would have done it sooner.

Did you credit any person or organization with helping you get published?

Yes, I have a mentor that guided me all the way.  There are also several Amazon publishing courses and memberships, with the very best one being offered by Geoff Shaw Marketing.

What’s the best advice you can give to aspiring authors?

Life is busy and demanding, and we rush about from one obligation to the next.  Writing requires time and dedication, which are often in short supply and can be challenging, but not impossible.  Your passion and inspiration to reach out and help others with your message is a major driving force and motivation to stay focused, and helps you set priorities where necessary to get your writing done, from start to finish!  If the motivation is strong enough, you will find a way to overcome any challenge.


36559_132330923582175_1267925219_nABOUT SELF HELP STRESS SOLUTIONS

Now there’s a way to get rid of the harmful effects of stress on your body and spirit. Our Self-Help Stress Solution Series tells you how aromatherapy, walking, nutrition, time management, money management, gardening, camping, and many other natural self-help methods, can be the cure you’re looking for.

Imagine! No more anti-depressant pills that trigger weight gains and have you walking around like a zombie.

No more lying awake at night while stressful issues with family, job or relationships roll around in your head.

No more neck and body aches when you wake up in the morning from the stressful state you were in when you went to bed.

No more coping with the side-effects of depression that stress can cause.

How Can Our Self-Help Stress Relief Series Help Get Rid of Stress?

It’s not magic – nor is it a big secret! The calming effects of aromatherapy, when combined with other stress-relief techniques, can rejuvenate your mind, body and soul and literally lift away the stresses of the day. Eating healthy foods and engaging in a healthy lifestyle can fortify your body to fight off stress successfully. Developing the happy of taking a brisk walk a few times each week, strengthens your body as well as helps you sleep better at night, which are all essential factors in overcoming stress. Spending time outdoors gardening or camping works wonders for body, mind and spirit.

This Self-Help Stress Solutions Series will blow you away with information that you might not have known about relieving stress in your life.

Learn how to develop a life plan for stress relief.

The “Self Help Stress Solutions” Book Series will teach you how to systematically reduce or rid yourself of stress symptoms that permeate your life. This is imperative for your well-being. Health concerns are nothing new, and many develop a diet and exercise plan to deal with them.

Many don’t realize that developing a life plan for stress relief can also make your mind and body healthy. You may even lose weight when you learn how to manage stress because you’re not eating mindlessly or comforting yourself with food.

One Thing I Know For Sure…

…is that every woman wants to reduce stress in her life, but isn’t sure how.

Most are definitely not aware that there are techniques, including aromatherapy, proper nutrition, walking, gardening,, camping, time and money management, that can help in a purely delightful way.

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Posted by admin on December 29, 2012


Ebook reading is up, but it’s shifting from dedicated e-readers to tablets. That’s the word from the latest Pew Research Center’s Internet & American Life Project survey, which found that ebook reading in the last year rose to 23 percent of all Americans ages 16 and older, compared to 16 percent a year ago.

The big beneficiary of this ebook reading increase appears to be tablets, which have overtaken e-reader ownership for the first time in Pew’s surveys. While ownership of e-readers has grown to 19 percent from 10 percent a year ago, tablet ownership is now up to 25 percent, up from 10 percent a year ago. Overall, one-third (33 percent) of Americans now own an e-reading device, either e-reader or tablet, compared to 18 percent of Americans a year ago.

The Pew Survey, which polled 2,252 Americans in October and November, doesn’t break down exactly how much reading is…

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The Federalist Paper by Kyle Scott Book Feature

Posted by admin on December 11, 2012




Kyle Scott, PhD, teaches American politics and constitutional law at Duke University. He has published three books and dozens of articles on issues ranging from political parties to Plato. His commentary on contemporary politics has appeared in Forbes,, Christian Science Monitor,, and dozens of local outlets including the Philadelphia Inquirer and Baltimore Sun.

To find out more, please visit

Find him on Twitter at : ScottKyleA

Find him on Facebook at :


The Federalist Papers constitute a key document in the understanding of the American government. Written by John Jay, James Madison, and Alexander Hamilton, these 85 texts were published between 1787 and 1788 to convince the state of New York to ratify the Constitution.

Today, the Papers are studied in courses on American government, American political thought, and constitutional law. However, the size and organization of the full text, notwithstanding its complex political concepts and context, make it difficult for students to apprehend. The Reader’s Guide will be a key tool to help them understand the issues at hand and the significance of the Papers then and now. Organized around key issues, such as the branches of the government, the utility of the Union, or skepticism of a national regime, the work will walk the reader through the 85 Papers, providing them with the needed intellectual and historical contexts.

Designed to supplement the reading of The Federalist Papers, the guide will help elucidate not only their contents, but also their importance and contemporary relevance.

– See more at:

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Win FREE copy of Claire Cook’s SEVEN YEAR SWITCH

Posted by admin on July 18, 2010

Seven Year Switch 2

Enter to win a free copy of Claire Cook’s SEVEN YEAR SWITCH at Carpe Libris!!!

Jill Murray is content living a man-free existence. She’s got Anastasia, her ten-year-old daughter, and a sweet little bungalow to call home. Life as a cultural coach didn’t turn out quite the way she planned, but between answering phones for Great Girlfriend Getaways and teaching Lunch Around the World classes, the dust in this Jill-of-all-trades life is starting to settle.

Then her ex-husband comes back.

They say that every seven years you become a completely new person, and Jill has long ago stopped wishing her deadbeat husband would return. Now she has to face the fact there’s simply no way she can be a good mom without letting Seth back into their daughter’s life. But why can’t she seem to hold herself together around him? And then there’s Billy, the free-spirited, bike-riding entrepreneur who hires Jill as a consultant. When their business relationship seems destined for something more Jill’s no-boys-allowed life is suddenly anything but.

It takes a Costa Rican getaway to help Jill make her choice — between the woman she is and the woman she wants to be. It’s a wild ride, sure to thrill Claire Cook’s many fans, complete with laughter, revelations, and one heckuva big tarantula.

Deadline: July 31, ’10

Enter here to win!

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Shining the Book Promotion Spotlight on Garasamo Maccagnone

Posted by admin on July 7, 2010

Garasamo Maccagnone studied creative writing and literature under noted American writers Sam Astrachan and Stuart Dybek at Wayne State University and Western Michigan University. In the mid 90’s Maccagnone decided to fulfill the promise of his writing career, by first penning the children’s book, The Suburban Dragon and then following up with a collection of short stories and poetry entitled, The Affliction of Dreams. His literary novel, St. John of the Midfield was published in 2007, followed by his For the Love of St. Nick, which was released in 2008. Maccagnone expanded the original version of For the Love of St. Nick and had the book illustrated for a new release in June 2009. My Dog Tim and Other Stories is a literary anthology of the author’s best work.

Garasamo “Gary” Maccagnone lives today in Shelby Township, Michigan, with his wife Vicki and three children. At this time, he is researching the location for his second novel, tentatively titled, He Lay Low.

You can visit Gary online at

Welcome to Book Marketing Buzz, Garasamo Maccagnone.  Can we begin by having you tell us a little about your book? 

A: My Dog Tim: and other stories is a collection of short stories and one novel. The anchor story, which is the novel, is entitled, St. John of the Midfield. It tells the story of Bobo Stoikov, a youth soccer coach who was once one of the world’s greatest soccer players. He escaped communist Bulgaria to live the American dream. Once he arrived, he had no idea what was in store for him.

Some make the mistake believing this is a typical adolescent sport’s novel. It begins that way, but then takes an unexpected turn. 

What is the first thing you did to promote your book once your publisher accepted your manuscript? 

A: I contacted Cheryl over at Pump up your Book. She’s my guiding hand. 

If you had to pick just one book marketing tool that you’ve used to promote your book, which would you say has been the most effective? 

A: In the case of my novel, St. John of the Midfield, I marketed heavily on a major soccer site called Besides having a two or three banner ads on their site, they distributed marketing e-mails to their contacts of over twenty thousand people.  

Do you do more promoting online or offline and which do you prefer? 

A: I like online marketing. I’m introverted. I’m not the type to show up for a reading. 

Do you use social networks such as Twitter and Facebook to promote your books and have you had any success with it? 

A: Currently, I’m on Facebook. It’s been a nice tool, though I make sure I don’t overuse it.  

Do you own a blog and how often do you update it?  Did you set up your blog solely to promote your book and what is its effectiveness? 

A: I don’t blog. I have a web site that is maintained by a friend of mine. She keeps the front page fresh by updating on a bi-weekly basis.  

Do you recommend authors getting publicists to help them promote their books?  Do you have one? 

A: I don’t have a publicist. I suppose you have to earn that, or pay for it. I tend to invest mainly in my content, which, I believe, will stand the test of time.   

If an author prefers to do it alone rather than hire a publicist, where should they start? 

A:  Call Cheryl at Pump up Your Book. If you want viral notoriety, she’s a great person to work with.  

Thank you for coming, Garasamo Maccagnone!  We wish you much success!

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Any e-reader owners want to join in the revolution?

Posted by admin on May 10, 2010

The Remains

Anyone with an e-reader out there who wants to grow their traffic plus be part of a revolutionary experiment by reviewing a potentially bestselling book?

Bestselling author Vincent Zandri is virtually touring in June 2010 with his thriller/suspense novel, The Remains. Thirty years ago, teenager Rebecca Underhill and her twin sister Molly were abducted by a man who lived in a house in the woods behind their upstate New York farm. They were held inside that house for three horrifying hours, until making their daring escape. Vowing to keep their terrifying experience a secret in order to protect their mother and father, the girls tried to put the past behind them. And when their attacker was hunted down by police and sent to prison, they believed he was as good as dead. Now, it’s 30 years later, and with Molly having passed away from cancer, Rebecca, a painter and art teacher, is left alone to bear the burden of a secret that has only gotten heavier and more painful with each passing year. But when Rebecca begins receiving some strange anonymous text messages, she begins to realize that the monster who attacked her all those years ago is not dead after all. He’s back, and this time, he wants to do more than just haunt her. He wants her dead.

359 pages

Vincent Zandri

You can visit the author’s website at

Zandri, who is represented by Pump Up Your Book, is trying an experiment to see if it’s true Kindle sales can outnumber print sales.  This fall, his trade paperback version of The Remains will hit the stands; but meanwhile, can you help us in our revolutionary campaign to see if it’s true Kindle sales are outnumbering print sales?

If it is true, this will revolutionize the way we view e-books.  If you are a blog owner who would like to receive a FREE pdf copy of Vincent’s new book, The Remains, before anyone else in the world will read it and you are willing to review it, email Dorothy Thompson at thewriterslife(@) (or fill out the contact form here) before May 28, and please put “I want to host Vincent Zandri” in the subject line.

Vincent’s Kindle version virtual book tour will begin June 1 and end on June 25.

We would love you to be a part of this revolutionary campaign to see if e-books have really hit their peaking moment in history!

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Lessons Learned: Loving Yourself as a Black Woman – author interview- Tinisha Nicole Johnson

Posted by admin on April 23, 2010

BIO: Tinisha Nicole Johnson is an Author/Writer/Poet. Besides writing, Tinisha also hosts political and sports teleconferences as a profession. Tinisha is co-founder of (ASA) Authors Supporting Authors. ASA is non-profit, that provides support to other others and promotes literacy. To learn more about the author, visit her site:

Welcome to Book Marketing Buzz, (author’s first name). Can we begin by having you tell us a little about your book?

A: Lessons Learned is a self-help book for women of color. The book addresses ten life lessons of a woman’s most intimate and professional life. Lessons Learned promotes self-healing, while laying out techniques on how to gain self-confidence and strengthen self-worth and overall life.

What is the first thing you did to promote your book once your publisher accepted your manuscript?

A: I did several things all at once. However, probably the very first thing I did was create a page on my website that included a brief synopsis, and a link to read an excerpt. I also posted information on Twitter and Facebook.

If you had to pick just one book marketing tool that you’ve used to promote your book, which would you say has been the most effective?

A: The thing about book marketing tools is you have to do a lot of things all at once. However, if I did have to pick only one book marketing took, I’d have to say Virtual Book Tours.

Do you do more promoting online or offline and which do you prefer?

A: I do more promoting online, which I prefer. It’s convenient and fast and instant. You also have the opportunity to attract people globally all at the same time.

Do you use social networks such as Twitter and Facebook to promote your books and have you had any success with it?

A: Yes, all the time. It’s hard to say sometimes how effective it actually is. However, I do receive comments to my postings, or I’ll notice an increase in someone wanting to add me as a friend on Facebook, or someone new following me on Twitter after I’ve added a posting.

Do you own a blog and how often do you update it? Did you set up your blog solely to promote your book and what is its effectiveness?

A: Yes I do own a blog. My blog site is:  I don’t always use my blog site to solely promote my book, sometimes I’ll post an article, and update to on social or political affairs, and there are times I’ll even promote other authors. Blogs can be very effective. My blog feeds to my books page on For that purpose, I think it’s effective.

Do you recommend authors getting publicists to help them promote their books? Do you have one?

A: I’d definitely say yes if the book is non-fiction, but I’d even say yes for a fiction book, depending on the subject and book description. A good publicist is well skilled and knows how to address the media. My publisher acquired a publicist for me for one month, and it was very effective. I was amazed. The publicist made connections with various media outlets that I otherwise would not have been able to connect with. I couldn’t believe how effective a publicist could be. My publicist was Pamela Johnson, and you can learn more about her here:

If an author prefers to do it alone rather than hire a publicist, where should they start?

A: I’d say a Virtual Book Tour, or even a book signing. However, promoting the book signing is key.

Thank you for coming, Tinisha. We wish you much success!

A: You’re welcome, and thank you for the opportunity of an interview. For those wanting more information on my book Lessons Learned, or other books I’ve written, please contact me at my website: Tinisha Nicole Johnson

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Book Marketing Buzz interviews U.L. Harper author of The Flesh Statue

Posted by admin on April 22, 2010

Book Synopsis:

Langley, sick of his suburban life and sick of watching the man who raised him wither from the relentlessly ugly clutches of Alzheimer’s, moves to Long Beach with the hopes of finding more. What he finds is a group of poets with a message, a message they want to get out.

When Langley moves to Long Beach he instantly finds himself in a new world of poetry and graffiti, a world that is in the throws of destruction and in the need of revolution. Langley is forced to make the decision; does he stay in this new world with its collapsible revolution, or does he attempt to endure a life marred in the memory of his death mother and in the current state of his Grandfather.

The Flesh Statue follows Langley on this search for answers and along the way introduces us to an array of characters from the eratic Cinci who is trying to escape a troubled past, to Bert, a man who is willing to fight and burn for his ideals, to Latrail, a young woman taking on the role which Langley should himself be filling.

About the Author:

U.L. Harper is an after-school program Site Director in Long Beach, California. He is a former reporter in Los Alamitos, California. For a year he co-published a chapbook The Body Politic. His current novel is The Flesh Statue. Find out more about U.L. and his novel at


Welcome to Book Marketing Buzz, U.L.. Can we begin by having you tell us a little about your book?

A: The Flesh Statue is an old-fashioned coming of age story with a whole lot of not so old-fashioned things happening. People are going to the revolution but for only a week. The main character’s grandmother is practically murdering his ailing grandfather. And then there’s Bert who is learning that he’ll make more money at his auto body repair shop if he just dents the cars himself. Its things like this that make the story customized to my liking.

What is the first thing you did to promote your book once your publisher accepted your manuscript?

A: It was 2005 and 1999 wasn’t too far off so I did that. I partied as if it were 1999.

If you had to pick just one book marketing tool that you’ve used to promote your book, which would you say has been the most effective?

A: I gathered a group of artists, musicians and poets to perform at my events. We flyer the event and plan it like it’s a concert. If I want, depending on the venue, I can switch out the artists. I always get a new or slightly different audience and it’s always more than I would get at a typical reading. This isn’t to mention the connections I make. It’s like being my own publicist. My first traditional reading had about 12 people. The one with the artists have 35 to 40 people.

Do you do more promoting online or offline and which do you prefer?

A: I promote plenty online, on all the social websites and on my website and whatever but it’s hard to sell myself online. I prefer live, although it’s much more nerve racking. I like to see the people. Once they hear me speak they seem interested in me. I’m learning that you sell yourself, not just your book.

Do you use social networks such as Twitter and Facebook to promote your books and have you had any success with it?

A: I use twitter, facebook, goodreads, a little authonomy but not really, and Myspace. I’m not going to say it’s been unsuccessful but, really, I don’t feel so successful with these things. Sometimes I think you don’t get popular on these sites but after you’re popular you can maintain your status on these sites. I’ve made some breakthroughs on but it’s not like I’m selling books because of my membership there. Though it is fun which counts for something.

Do you own a blog and how often do you update it? Did you set up your blog solely to promote your book and what is its effectiveness?

A: Beginning in April I’m going to start interviewing book bloggers on my blog and that is to attract those who might write about me to my website. It will be updated frequently merely because the nature of it. Out of default I’ll be promoting my book. The banner will have the title in it and there will be video. Should be fun! Stop by.

Do you recommend authors getting publicists to help them promote their books? Do you have one?

A: I hired Pump Up Your Books for my virtual book tour. I did this to get my feet wet. They do publicity. However, originally I shied away from publicists because the ones I spoke with weren’t offering too much, keeping in mind their prices. I work 40 hours a week so I didn’t necessarily have the time for what they offered and realistically all these things I could have done myself…and do. However, the virtual tour is more on my time.

If an author prefers to do it alone rather than hire a publicist, where should they start?

A: Start online. Make your own contacts. Take your own time to make time and make connections. Go to events and meet people there. See what steps they took to make the event successful. Take some time to find your niche on how ou want to do things. It’s much better than working hard to do things someone elses way just for them to leave you alone once you stop paying them.

Thank you for coming, U.L.! We wish you much success!
A: I hope the best for you and your family as well.

You can find the author here

Watch his book video here

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